BeyondType1: Slay On!
Our team developed an energetic campaign idea for 'Beyond Type 1 Diabetes.' While the client opted for a different direction, this opportunity enabled me to have some fun designing in a way that had me step out of what I’m used to. Slay On! encourages recently diagnosed diabetics to find resources on their website.
BeyondType1 will post on socials about the campaign.
Social posts will translate to print advertisements.
Utilizing different video games, advertisements will be placed in the background.
A snap filter will allow people to see themselves in 8bit while they also have the opportunity to learn more about diabetes.
CD: Erin Behrenhausen - AD: Maire McHugh - CW: Brett Danich